There are few things that have been used by anyone at any time, place, and under any circumstances, like an advertising bag since the beginning of a business. And that is why this practical and everyday product has adapted perfectly to ecological merchandising to be used as personalized gifts at any time, and especially at events, fairs and congresses.
The wide range of activities that can be covered by customizable bags, together with the social and governmental commitment to recycling, reusing and a more environmentally sustainable consumption model that does not alter our consumption habits, makes it a very practical and functional corporate gift.
Why should merchandising be used on custom bags?
You can choose a specific bag to promote your business, one that adapts to any type of light or heavy purchase, that supports sales from nearby or more distant businesses, but you should never waste the opportunity to support your services and brand image through bags in all their varieties because:
1.- They provide a benefit to the person who receives them and to the person who offers them.
Choosing the right shopping bag to stand out is the first step. Like the wine bag we received at an event to remember and then passed from hand to hand as packaging for those meetings that are accompanied by a good wine, or the cotton bread bags that are used daily at the nearest bakery.
2.- They are reusable.
Today's lifestyle is based on recycling and reusing all kinds of products and materials, which is why these bags and their increasingly resistant fabric enable them to be reused many times at different times and in different situations.
We have all used a thermal bag or cooler to buy frozen products at the supermarket and for a picnic, or the gym bag that you also use for short trips and to carry work clothes.
3.- Different designs that adapt to your tastes.
Gone are the ugly, polluting disposable plastic bags. Businesses want to be differentiated from other companies in the sector. Using a variety of designs, sizes and colours is a good way to differentiate themselves.
4.- They are the mobile showcase of a business.
Being an indispensable item for individuals also makes it indispensable for advertising merchandising, as it offers a wide background for personalizing logos or slogans in a wide range of colors that can be combined with your preferences. Therefore, it becomes the unique, useful, long-lasting item on which your brand will appear.
Types of promotional bags that you will get good use out of due to their design
1.- Personalized cloth bags
They are the perfect element for advertising at events, fairs and congresses, they make it possible to display brands among so many similar or related sectors. Being able to distinguish and recognize your logo by potential clients should be a necessity, and this type of bags can be personalized with techniques such as screen printing and pad printing that ensures a long life for your image.
2.- Foldable bags
Very useful to keep them anywhere, either in your pocket or in your bag, it is certain that at some point they can get you out of the trouble of those hurried purchases that you make before arriving home. These promotional products are part of the advertising gifts that you will always carry with you "just in case",
3.- Beach bags or zipper bags .
To be even more practical, you can use as a corporate gift the type of bag that, due to its large capacity, design and resistance, can be reused as beach bags or fashion accessories with bright and vivid colors that will attract attention in its surroundings, a merchandising and advertising item that daring companies that seek to stand out, especially in travel, leisure and free time, opt for.
4.- String bags or backpacks .
The flat, customizable surface they offer is very large, a very good option in terms of price and promotional results for companies at fairs and conferences, and widely used by the more informal individual who prefers to carry a drawstring bag.
Eco-friendly materials used to manufacture shopping bags.
The number of environmentally friendly organic and biodegradable materials is constantly growing. To name a few, we can distinguish between 3 groups that promote a sustainable, environmentally friendly economy.
1.- Bags for shops made from materials that come from recycling other products , such as PET bags or non-woven shopping bags that avoid polluting waste and overexploitation of natural resources, easy to personalize and that imitate the appearance, texture and resistance of a fabric.
2.- Bags made from ecological materials that come directly from organic and biodegradable resources that, through controlled cultivation and felling, are destined for responsible consumption. This is the case of bags made from hemp, jute, paper, cotton, organic cotton, cork or bamboo , all of which are also used as a means to facilitate reforestation.
3..- Recycled paper and cotton bags , made with materials that seek to take advantage of and give a new life to organic waste without losing the quality properties of the virgin material in its transformation process,
FIRSTGREEN, the company of personalized ecological and sustainable promotional items, offers you a wide variety of bags made with eco-friendly materials to add that differentiating value that your brand desires.
