The educational world is constantly changing, and learning is expanding to any field, sector or company, represented in academic courses, workshops, conventions, events, congresses and conferences. It is a continuous movement that is joined by traditional and innovative tools that are a constant in this continuous change, such as merchandising for training (an essential tool for promoting events and courses), which, with the personalized design of low-carbon footprint products, also reinforces the values of institutions and companies.
Eco-friendly merchandising is currently gaining ground as a sustainable advertising option in which functionality, aesthetics and sustainability are combined. In this blog we will explore how and why eco-friendly training merchandising is revolutionizing the market and what CO2gifts are. most in-demand innovative and novel custom designs.
Most In-Demand Writing and Training Items in Low Carbon Footprint Merchandising.
In the context of green training products, innovations in merchandising and carbon footprint are gaining ground compared to conventional promotional products. Do you want to know what they are?
1.- Personalized Recycled Notebooks: Notebooks and writing sets with a pen and a notebook are the most effective corporate gifts for promoting events and conferences, since their variety of sizes adapt perfectly to the need to take notes in seminars and workshops, or as customizable educational materials for academies and training courses. These ecological notebooks are usually made of recycled paper and come with biodegradable covers, such as cork, recycled paper, recycled cardboard, elegant materials such as bamboo, recycled wood.
Ecological Notepad with Cork Covers, Customizable with Elastic Climer A6 and GREEN_Label A rating
2.- Promotional Bamboo Pens; Bamboo is a material that works very well in the world of ecological customization, and the pen is another conventional item that (despite technological advances) is the alternative for sustainable promotional products, making it sustainable training items, from the traditional corporate pen to the personalized pens of premium business gifts, which in addition to being functional are elegant, curious gifts, and with materials committed to reducing the carbon footprint. Gifts that often convert their traditional function with multifunctions to become the perfect green merchandising for office writing.
Eco-friendly Bamboo and Wheat Straw Pen with Blue Ink for Personalizing Special Training, GREEN_Label A rating ,
3.- Wooden Pendrives with Sustainability and Recycling Certifications : To carry and store information and presentations, you can opt for personalized technological CO2gifts, such as the elegant USB devices made of certified wood with the FSC ecological badge (responsible forest management) that are sustainable, novel and innovative corporate articles for conventions and congresses that will become work materials with a personalized logo design, easy to use and carry.
Sustainable Wooden USB Flash Drive Special Laser Personalization W104 16Gb and GREEN_Labe l A rating .
4.- Ecological Seed Notebooks: The ecological seed notebooks are the perfect example of the search for carbon footprint compensation, because the CO2 produced when manufacturing them is attempted to be compensated at the end of their useful life. Seed merchandising for companies made in Europe can be planted, regenerating the environment.
5.- Ecological Writing Kits: Ecological product kits are another way to save on unnecessary packaging. Writing kits can be merchandising footprint for children, such as sustainable school sets to personalize that include pens, pencils and rulers made from recycled materials, to the most striking office accessories commonly included in personalized welcome kits for companies, which in addition to being practical as personalized material for training and office, offer an ecological visual impact for the brand.
Where and When to Optimize Training Merchandising?
Training merchandising is used in a variety of educational and corporate settings that can be repeated over and over again.
1.- Conference and Seminars: Here, attendees receive sustainable training items that facilitate learning and information retention: From technological devices, such as wireless chargers, ABS headphones with Bluetooth, eco-friendly USB flash drives with information included, computer cases, promotional backpacks made with eco-friendly materials, to sustainable notebooks for taking notes.
2.- Workshops and Training Courses: Promotional items help reinforce the concepts taught and keep participants engaged; for example, reusable cloth aprons for hotels and restaurants, or sustainable tool sets in a bamboo case to personalize.
3.- Educational fairs and open days: At these events, eco-friendly corporate gifts serve to attract and retain the attention of potential students or clients. PET backpacks and reusable fabric drawstring bags are a good attraction due to the large customizable space they have and the great versatility of their use.
4.- Corporate and Team Building Events: in these meetings, ecological promotional products promote corporate identity and teamwork.
Coordination between merchandising and timing (controlling the right moment to do something, in order to achieve a desired effect) is key in business, marketing and events to carry out actions that maximize their effectiveness and results.
Personalization and CO2Gifts
Gift personalization is a growing trend, and CO2Gifts are no exception. Personalizing eco-friendly items with company logos or inspirational messages increases perceived value and a sense of belonging, and their use is longer, decreasing the need to produce new products and thus reducing CO2 emissions.
In conclusion, we can say that green training merchandising is an effective tool to strengthen corporate identity, promote sustainability and improve the experience of participants. By choosing sustainable products, companies and institutions reduce their carbon footprint and commit to the ecological visual impact of companies committed to social and corporate responsibility.
