The world of music surrounds us with sensations that go beyond the lyrics and notes of a melody or a song. Music marks experiences that involve all the senses, when we are sad, melancholic, happy or looking for mere relaxation. You can always accompany your moments with music that makes you cry, smile, scream or sing and if these experiences are lived in live or digital concerts, the power to connect with artists and their audience is greatly enhanced through promotional products. However, the groups or singers that we admire can influence their audience, and hence the social responsibility that they promote with positive messages and support for causes such as sustainable consumption, environmentalism, respect for the environment grows among attendees at musical events, and the use of ecological musical merchandising is the link between idols and fans.
Three essential Eco-Friendly Musical Merchandising items for summer concerts.
1.- Organic cotton t-shirts: There is no fan who does not boast of having attended the best concert of the century. A topic of conversation with friends, a memory to treasure, a pride of belonging. “Call it what you want”, but a fan of rigor, collects and boasts of all the concerts he has attended showing personalized merchandising of the concert . Cheap promotional gifts that abound in variety but, among all and above all, the personalized organic t-shirts of your favorite groups stand out, which you will very often wear. Opting for t-shirts made of organic cotton instead of conventional cotton also reduces the environmental impact of pollution, since the cultivation of organic cotton reduces water, eliminates pesticides and chemical fertilizers. All of this is backed by sustainability and recycling certificates.
Men's 95% organic cotton 200gr/m2 customizable round neck eco-friendly T-shirt, with GREEN_Label A “Balfour” rating.
2.- Reusable cloth bags for music fans: To enjoy a concert it is essential to always have your hands free, to be able to applaud and move your hands while dancing, the reusable cloth bags with drawstrings are light and allow you to carry imperceptibly, small personal items and some more such as mobile devices, chargers, recyclable water bottles, in addition the customizable drawstring backpacks are the perfect security system for distrustful fans that you can place in front safe from long hands.
Another advantage of sustainable crossbody style fabric bags, eco-friendly fanny packs or string bags is that they are eco-merchandising objects for music concerts that fans can use in daily life. The wide customizable space allows them to be musical promotional products in which the customization design can be adapted to the artistic concern, with the corresponding advertising strategy that they provide. Opting for reusable fabric bags made from recycled materials and natural fibers, such as bamboo, non-woven, rpet, hemp, organic cotton, recycled cotton, is an excellent way to promote sustainability in the music industry, supporting the reduction of plastic use and encouraging responsible consumption.
Customisable 600D recycled PET eco-friendly waist bag with buckle closure and holder for reusable bottles with special eco badge for outdoor events and GREEN_Label B Brot rating.
3.- Personalized caps for dedicated fans: For musical groups and soloists looking for unique, creative and very innovative sustainable merchandising items, we could, for example, recommend promotional gifts made of solar panels, made in Europe, which will surely, very surely, guarantee you a sales success, but the reality is that if we talk about sustainable products for music fans that are essential for musical events, promotional organic cotton caps and rpet hats cannot be missing from this blog. Made to be seen by many people, for a long time, as a fashion accessory, used on a multitude of occasions, this green merchandising for concerts, in addition to being functional, is a perfect way to connect with the most dedicated fans.
Eco-friendly rpet advertising cap with velcro adjuster with special eco-label for events and GREEN_Label B “Keinfax” rating, 5 panels.
Advantages of Ecological Musical Merchandising
The use of eco-friendly merchandising is the most direct message that companies send about their commitment to the sustainability of the planet through their business system.
Environmental awareness in the music industry shows a promotion of the sustainability of its concerts through eco-friendly items for fans of ecological innovation bands, sustainable trends in live music made from recycled materials and from natural resources. They are environmentally friendly advertising products, which in turn, make people aware of the importance of recycling and upcycling, starting with each one of us.
Its use in the music industry presents a series of advantages for both groups and artists and their audiences.
1.- Environmental responsibility: Opting for eco-friendly merchandising shows a commitment to sustainability and respect for the environment. A message that artists transmit through their influence and that raises awareness among their followers.
2.- Audience loyalty: Symbiosis between musical groups and audiences occurs when values are shared, including concern for the environment, which can be demonstrated through gestures such as the use of sustainable marketing strategies that strengthen the bond between artists and audience.
3.- Differentiation in the market: Standing out from the rest is what makes you different. Standing out for the sustainability of the personalized merchandising you use makes you stand out from the rest of the corporate gifts. This can translate into greater visibility for artists and a competitive advantage in the music industry.
Ultimately, with ecological musical merchandising, the relationship between artists and audiences can be strengthened, a competitive market can be set apart and sustainability values can be promoted among fans. A set of notes that can distinguish a beautiful and long-lasting melody.
