All over the country, the good weather and longer days that spring brings encourage us to go out. In addition to the fairs, congresses and concerts held indoors, there are also those held outdoors. There are many outdoor activities held in spring and many opportunities to see another person, whether or not they are from your circle, enjoy and show off useful, long-lasting, sustainable and ecological corporate gifts obtained at fairs where you can take advantage of the promotional and personalized gift.

Companies can significantly increase their ability to differentiate themselves, promote themselves, be seen and gain the loyalty of potential customers who attend these events through personalized merchandising, sometimes driven by curiosity and the search for entertainment offered by the longer days.

In addition, the opportunities to create a feeling of reciprocity in the potential client, directly or through word of mouth, are multiplied, as the main objective of personalized marketing.

The arrival of spring is not just another change of season, it brings with it an increase in natural light and temperature that affects our mood and daily tasks.

The rainy and cold days give way to the rays of sunshine that lengthen the daylight hours, the temperature becomes milder and allows you to enjoy outdoor activities that recharge your energy and improve your mood.

Spring is the beginning of change

With the good weather comes the change of wardrobe , clothes and winter customs give way to those outdoor activities that you had put aside due to rain or cold; going out into the street with hours of light after work is a reality.

The longer days invite you to go for a walk, go shopping, play sports, socialize with friends on terraces... activities that put us in a good mood and predispose us to consume more and be more receptive to those corporate gifts that complement those activities that you like to do in spring.

The rainbow finally arrives

We witness the awakening of nature, which increases its range of colours and smells, a season in which even rainy days look different, we appreciate the smell of wet earth and the rainbow that follows.

Outdoor activities take a backseat to indoor activities.

1.-Outings into nature

• Barbecues with friends and family are the highlight of Sundays, when refrigerators full of lunch boxes and salad bowls, as well as games to enjoy outdoors, such as a frisbee, a ball or a deck of cards, are the first to take up space in the trunk of the car.

• Take advantage of that walk in the mountains , finally dressed in T-shirts instead of jackets and gloves, with a backpack and cap .

• Educate the little ones to respect nature and contribute to repopulating the environment through these promotional items that promote ecological actions that are easy to carry out with children , such as planting with seed pencils and caring for wildlife with bird houses .

2.- Travelling and going on getaways no longer require more advance notice than just saying and doing. So we prepare ourselves with light objects that make the journey more comfortable.

• Enjoy the sun on beaches and pools: a collection of personalized summer corporate gifts, such as sunglasses, sarongs, towels, hats and large bags become the fashion accessory that allows you to improvise to take advantage of the moment in the sun.
  
• Weekend trips where suitcases, backpacks, or briefcases used for work are completed with a toiletry bag and clothes that will allow you to relax during your free time.

3.- Spending more time away from home is a challenge for the technology that we do not part with and that is why chargers or external and solar batteries become the main complement to the mobile phone.

4.- And the long-awaited fairs in towns, neighborhoods and cities cannot be missed, as well as events and conferences in which companies take advantage to show projects, products and services to potential clients who are looking for excuses to entertain themselves in festive environments and obtain those hats, glasses, key chains, lanyards and rope backpacks that will accompany them around the venue and differentiate the chosen brand from the rest.

There are many outdoor activities that take place in spring, with which companies can take advantage of promotional gifts as a way of differentiation and loyalty, the opportunity to create a feeling of reciprocity in the potential client, directly or through word of mouth; as the main objective of personalized marketing. 

FIRSTGREEN, a company specialising in eco-friendly and sustainable promotional products, offers you a wide variety of items that will link your brand to any experience you want to differentiate yourself with, ensuring that you work with items made from materials included in the circular economy as a differentiating value.

 “We cannot change the consumption-based economy, but we can change the resources we use and the way we make our products .”