What it means to be vegan
Being vegan goes beyond food, it is a way of life, a lifestyle based on ethical principles that advocate anti-speciesism, environmental care and respect for the life of all animals.
While vegetarians basically consume plants and their products, fruits, roots and seeds, vegans add to this the fact that they do not use any animal products of any kind, such as honey, skins, wool, silk, etc. In addition, their values express the rejection of anything that involves any type of slavery or experimentation with animals.
Using exclusively eco-friendly merchandising is the way that corporate advertising chooses to promote the use of sustainable, environmentally friendly products, such as vegan cosmetics for personalization , while meeting its objectives of visibility and brand differentiation.
Why use solid cosmetics in eco merchandising.
The purpose of eco-merchandising that Firstgreen offers to companies is to create sustainable advertising in which care for the environment is always implicit in personalized gifts.
Solid soap is a good representative of this type of promotion, especially for three reasons:
1.- It does not use toxic products , such as vegan advertising shampoo rich in antioxidants such as vitamin E, specially formulated to provide hair with cleanliness, silkiness and vigor, free of parabens and toxic products.
Natural and biodegradable promotional products for weddings, events and trade fairs specialising in natural and ecological food and personal care. A perfume that identifies a memory with a date or experience.
2.- Promotional items free of plastic packaging. The solid formula expands the possibility of using ecological packaging and personalizing gifts with sustainable printing on eco -friendly cotton bags on which you can personalize and print your logo.
3.-. - Vegan solid cosmetics for easy transport, it is a very useful way to always have soap on hand and thus avoid the inconvenience of having to take liquids out of the toiletry bag in the hand products at airport security checkpoints. With the vegan soap and shampoo set of plant origin you are sure to be accompanied by your favorite aromas.
They are also eco-friendly promotional products made in Europe, which is another security to add to the certificates that accompany them.
Why Vegan Cosmetics and Cruelty-Free Cosmetics
Vegan cosmetics mean that no ingredients of animal origin (gelatin or collagen) or derivatives thereof (honey, beeswax or milk) have been used.
Vegan cosmetics nowadays only mean that their ingredients are not of animal origin, but this does not mean that the product has not been tested on animals, and therefore being vegan does not always mean that it is cruelty-free cosmetics.
Cruelty-free cosmetics do not allow testing on animals at any stage of product development.
Likewise, a cruelty-free product is not always vegan; honey or milk, for example, can be found in cosmetics that would therefore not be vegan as they come from animals.
It is therefore important for those who practice this philosophy of life to find products that provide vegan and cruelty-free certificates to accredit them.
In the promotional gifts that Firstgreen offers you, you can find specifications such as cruelty-free and vegan in its entire line of vegan cosmetics.
Why use solid vegan cosmetics?
Personal care does not have to be at odds with caring for the environment, and the highest expression of vegan culture puts all the principles on which it is based (care, respect for the environment and animals) into practice through the use of solid vegan cosmetics, due to the advantages that this format offers compared to packaged cosmetics.
1.- By formulation and ingredients used.
- Formulation: Solid cosmetics are made with formulas without a water base, a very low percentage of it or in some cases without it, and this evaporates during drying. This avoids adding parabens or other preservatives that liquid cosmetics must have. prevent the presence of microorganisms.
- Natural and environmentally friendly ingredients , its solid format usually uses antioxidants for preservation (usually vitamin E) without using toxic substances that are used in conventional cosmetics, a way to protect our ecosystems.
2.- Savings on packaging : Its solid nature allows it to be transported without the need for plastic and its consequent contamination. It contributes to the reduction of gases generated during processing, transport and waste in landfills.
This is why we can say that vegan solid cosmetics are ecological and biodegradable.
3.- Ease of use during travel and transfers, as it prevents uncontrolled spills that we have all suffered at some point.
In short, vegan cosmetics are more respectful of the skin by not using parabens, and of the environment by reducing plastic consumption, and are easy to carry, even in the carry-on luggage of an airplane.
