Personalization, in corporate gifts for advertising that seek to achieve brand visualization or customer loyalty, in work clothes becomes the best differentiating element between companies that offer the same service.
When we talk about work clothes or apparel, what comes to mind is a personalized garment with the name, logo, or message of a company.
Garments that are basic and the same for the optimal performance of a job become the best publicity for a company that is proud of the service offered by its workers, so standing out and being visible at the time of carrying out their work is an important part of the company's promotion process.
Functions of use in work clothes
In order to achieve its objective, good work clothing must always take into account that it must provide a quality that stands out from the rest and makes work easier.
Differentiating the worker from the client . Case of uniforms for shop assistants.
Prevent accidents , such as safety clothing uniforms.
Protect from adverse weather conditions when working outdoors, whether it be rain, cold or extreme heat.
Comfort , plenty of tool pockets, protection and durability for work clothing in activities such as workshops and construction sites where hard and strenuous work is often performed.
Breathable and lightweight, for indoor spaces, easy to clean and dry to maintain hygiene in essential sectors such as medicine and hospitality.
Using the right clothing for each job brings benefits to the company
You are a company that, in addition to a product, sells the service provided by the people under your charge and for this reason you consider uniforms and work clothes to be an essential part of the protection and brand image that you provide to visualize and differentiate yourself before current and potential clients who witness the service provided.
Using personalized work clothes is, by its meaning, a communication tool between workers and clients who request the services of your company, people who feel safer and cared for by that company that cares about providing them with work clothing with which they feel safer and part of a good corporate image, since the differentiation projected by the personalization of a brand in work clothes reduces the circle of people who have access to it and this creates a link between company and worker that creates the human team of the business and, as is well known, feeling comfortable at work increases the performance of the worker.
Criteria to consider when choosing work clothes.
Just like an office computer, a mechanic's screwdriver or a construction site's shovel, work clothes should be considered an important part of achieving good performance in the job at hand. And to make the right choice, some criteria must be taken into account.
1.- Sector of your company: hospitality, healthcare, industry…
2.- Place where the work is carried out: indoor or outdoor.
3.- Job position: a reception manager is not the same as a receptionist.
4.- Corporate image of the company: Giving a good image is essential in work clothes, so corporate colors, style and logos must be chosen well.
5.- Printing technique to achieve the most appropriate customization for the chosen color and fabric.
6.- Appropriate sizes for each employee.
Work clothes, work material
Work clothing is more than just clothing; it performs specific functions to make your work easier or as a safety element, so it must be made with quality fabrics, capable of lasting over time despite daily use and many washes. It must also be functional, comfortable, breathable, and practical.
It could be the apron that protects you from oil splashes.
Essential worker uniforms, from the jacket to the padded safety jacket
Reflective work clothing , polo shirt, sweatshirt or T-shirt are essential in those situations where being seen can save your life.
FIRSTGREEN , specialized in personalized gifts for company advertising and work clothing, adds the added value that brings more value to your business by creating a collection of ecological and sustainable work clothing made from organic cotton and recycled PET, garments that add design, color and style so that you can achieve a good image, in which to personalize and visualize your brand.
